Welcome to Competitor Analysis at School of Kreate!
Want to beat the competition and win over customers? Competitor analysis is more than spying—it’s using common sense to see what others do and learning how to do it better for the masses. Whether you’re starting a business, growing a family shop, or landing a marketing job, this is where you get smart about standing out.
Spot What Works
Check out competitors’ logos, websites, and ads (using tools like SpyFu and Google) to see what grabs attention—like how Zomato’s red chili or Nike’s swoosh pulls people in
Understand Their Game
Figure out who they’re talking to and how they connect—young foodies, athletes, or travelers—and use that to shape your own plan.
What You'll Learn
Find Your Edge
Learn to spot their weak spots and chances to shine, like offering something they miss, all with a clear perspective
Think Like a Pro
See the big picture—why some brands win and others don’t—so you can reach the masses with smarter moves
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Why It Matters and
Why You Need It
Competitor analysis isn’t just copying; it’s your key to reaching the masses with confidence. You need it to:
Build Trust
Know what customers like about others and do it better—people trust brands that feel familiar yet fresh
STAND OUT
In a crowded market, common sense says you must see what’s out there to offer something new—like Airbnb’s unique “Belong Anywhere” vibe
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Save Time and Money
Avoid their mistakes (e.g., bad ads or weak websites) and use that insight to grow smart, whether online or locally.
Win the Crowd
Understanding competitors helps you talk to the right people and beat them at their own game.
Hands-On Research
Use Google, Instagram, and SpyFu to study 3 competitors’ branding and marketing—see what they do well or miss
Get Real Insights
Share your findings with your teacher and classmates to get feedback and see things from different angles.
Make It Work
Leave with a simple report and ideas to outsmart competitors, ready to launch your brand or impress a boss.
How You'll Do It
Got a business idea but unsure how to compete? Learn to analyze and beat the best
Degree didn’t teach you the real fight? Pick up skills to research and shine in marketing
Family shop needs an edge? Use competitor insights to modernize and win local trust
Who This is For
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Next Step
Don’t guess—get smart about competitors! Check out our course at schoolofkreate.com and start today. Got questions? Our mentors, who’ve tackled big brands, are here to guide you!